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December 12, 2024
Food Beverages Processing | India no 1 Food Processing Magazine

Saranya Pradhan, Head of sustainability and corporate communications, McCain Foods Ltd.

In an exclusive interview, Saranya Pradhan, Head of Sustainability and Corporate Communications at McCain Foods Ltd., shares a comprehensive overview of the company’s product range, highlighting the unique qualities of their French fries and potato specialties. She explores into the stringent measures McCain Foods employs to maintain high standards of quality and uniformity, with a special focus on the advanced technological processes at their Mehsana plant. Pradhan also provides an in-depth look at the company’s rigorous safety and hygiene protocols, alongside their pioneering sustainability initiatives in agronomy and soil health. Furthermore, she discusses McCain Foods’ strategies for staying competitive in the frozen food market, their commitment to quality and sustainability, and their forward-looking plans for innovation and sustainable growth.

Can you provide an overview of McCain Foods Ltd. and the range of products you offer? What makes your French fries and potato specialties unique in the market?

McCain Foods Ltd. is a global leader in the frozen food industry, renowned for our wide array of high-quality products. Our offerings include not only French fries and potato specialties but also appetizers like pizza samosa, onion rings, veggies nuggets and much more. Our French fries and potato specialties sets us apart in the market is our unwavering commitment to quality, taste, and sustainability.

We work directly with over 3,500 farmers across six continents, ensuring that we use only the finest quality produce. These relationships allow us to maintain strict control over the cultivation processes, ensuring that our potatoes are grown to the highest standards. This direct involvement of raw material sourced from farm guarantees the freshness and quality of our products, resulting in the exceptional taste and texture that our customers love. Furthermore, our dedication to sustainable farming practices ensures that we are producing food that is not only delicious but also environmentally responsible.

How does McCain Foods uphold the standard of quality and uniformity in its product line? Could you provide insight into the advanced technological processes employed in your production facilities, particularly at the Mehsana plant?

At McCain Foods, maintaining the highest standards of quality and uniformity is a top priority, achieved through advanced technological processes across all production facilities. Our Mehsana plant in India exemplifies this commitment to innovation and excellence. We employ a large team of qualified personnel, continuously trained to stay updated with the latest industry standards. Adhering to international quality standards, we conduct regular audits to ensure compliance. Our quality control begins at the farm level and continues through in-process monitoring and final product testing. We invest heavily in the continuous development of our employees. Regular training sessions, workshops, and e-learning modules keep our team proficient in the latest technologies and best practices.

What measures are taken to ensure that your food products meet the highest standards of safety and hygiene? How does your quality control process help in maintaining these standards?

Ensuring the highest standards of safety and hygiene is paramount for us at McCain Foods. We have achieved 100% Global Food Safety Initiative (GFSI) certification at all our owned facilities and tier one ingredient supplier facilities. This certification is a testament to our commitment to maintaining the highest standards in food safety.

Our quality control process is rigorous and comprehensive, involving multiple checks and balances at every stage of production. From sourcing the finest ingredients to processing and packaging, every step is meticulously monitored. We employ advanced testing methods and technologies to detect and eliminate any potential contaminants, ensuring that our products are safe for consumption. Our facilities are equipped with the latest sanitation and safety equipment, and our staff is trained in best practices for maintaining hygiene and safety standards.

By implementing these stringent quality control measures, we ensure that our products not only meet but exceed the highest standards of safety and hygiene, providing our customers with peace of mind and delicious, safe food.

Can you provide further insight into your sustainability initiatives, specifically focusing on agronomy and soil health? How do these efforts align with the overarching goal of cultivating sustainably sourced food?

Our sustainability initiatives at McCain Foods are integral to our mission of producing sustainably sourced food. We focus heavily on smart and sustainable farming practices, resource-efficient operations, and fostering thriving communities. Our goal is to implement regenerative agriculture practices across 100% of McCain potato acres by 2030.

One of our key initiatives is the establishment of three Farms of the Future. These farms are designed to showcase and test innovative agricultural practices that enhance soil health, increase biodiversity, and improve water use efficiency. By implementing these practices, we aim to create a more sustainable farming system that can be adopted globally. In addition to improving farming practices, we are committed to reducing our overall environmental impact. This includes optimizing our resource use, such as water and energy, and reducing greenhouse gas emissions. By focusing on agronomy and soil health, we ensure that our farming practices are not only sustainable but also regenerative, contributing to a healthier planet.

These efforts align perfectly with our overarching goal of cultivating sustainably sourced food. By prioritizing environmental sustainability and supporting our farmers, we are able to produce high-quality products that are good for both people and the planet.

With many players in the frozen food market, what strategies does McCain Foods Ltd. employ to stay ahead of the competition? How does your commitment to quality and sustainability enhance your competitive edge?

In the highly competitive frozen food market, McCain Foods stays ahead by focusing on quality, sustainability, and innovation. We continuously invest in research and development to improve our products and processes. This commitment to innovation ensures that we are always at the forefront of the industry, offering our customers the best possible products.

One of our key strategies is our unwavering commitment to sustainability. Initiatives like Project Shakti in India demonstrate our dedication to making a positive impact on the communities we serve. By focusing on sustainable practices, we not only reduce our environmental footprint but also enhance our brand’s reputation as a responsible and ethical company.

Our emphasis on quality and sustainability gives us a distinct competitive edge. Consumers today are increasingly conscious of the impact of their purchasing decisions, and they appreciate companies that prioritize ethical practices and high-quality products. By maintaining our commitment to these values, we not only meet but exceed customer expectations, ensuring our continued success in the market.

Considering the ongoing advancements in agriculture R&D and the frozen food market, what strategies do you have in place for future expansion and innovation, and how do you plan to sustainably drive positive impact for your business, people, and the planet?

Looking towards the future, McCain Foods is committed to continuing our investment in agriculture R&D and expanding our product range. We have set ambitious targets to further reduce our environmental footprint, such as achieving a 50% absolute reduction in GHG emissions (Scope 1&2) by 2030.

We also plan to support local communities more effectively, with goals like improving the livelihoods of 10,000 vulnerable farmers and families by 2025. By investing in the latest technologies and sustainable practices, we aim to enhance our production processes and develop innovative new products that meet the evolving needs of our customers.

Our strategies for future expansion and innovation are designed to drive sustainable growth for our business while making a positive impact on people and the planet. By focusing on ethical practices, cutting-edge research, and community support, we ensure that our growth is not only profitable but also responsible and sustainable. These efforts will help us continue to lead the industry and make a meaningful difference in the world.

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