CHUK’s new ‘Eat Safe’ campaign puts safety on the table with toxin-free disposables
The campaign’s central element is a brand film that takes a humorous approach to emphasise just how safe CHUK’s unbleached, chlorine-free tableware is to use...
Category : News
Granos Unveils ‘Better Ketchup’—India’s First Jaggery-Sweetened, No Refined Sugar Added Ketchup for Healthier Living
Granos, the premier health food brand recognized for clean-label innovations, is delighted to unveil the growth of its product line with the launch of Granos...
RELSUS™ Launches State-of-the-Art Facility in India, Joins Forces with Aminola® to Drive Global Expansion of Sustainable Plant Proteins
RELSUS™, a Singapore-based innovator and manufacturer of functional plant-based ingredients, has inaugurated its state-of-the-art commercial manufacturing facility in Ujjain, India. This milestone reinforces its commitment...
Food manufacturer reveals why taste-first sodium-reduction solutions are key to consumer acceptance
Amid rising health concerns, consumers and public health groups are urging for reduced sodium in food products. Daria Pashkova, Product & Marketing Manager at Ohly,...
Food Meets Science as JAIN University and Sodexo Unveil ‘Dehydr8 & Sus10’
In a significant collaboration, JAIN (Deemed-to-be University) Fire and Combustion Research Center, and global food services leader Sodexo jointly hosted “Dehydr8 & Sus10”—a unique culinary innovation...
Crown Rice Turns Heads in Delhi with ‘Khushiyon Ka Khazana’ OOH Campaign
Crown Rice, the flagship brand of DRRK Foods, has launched a vibrant Out-of-Home (OOH) advertising campaign across Delhi. Based on the stunning tagline “Khushiyon Ka...
Britannia NutriChoice shakes up shelves with Bold “Face the Facts” packaging campaign
Hold the Broccoli florets, folks! Britannia NutriChoice is bringing a fresh perspective to your snack time with its new “Face the Facts” campaign, in the...
Univision Foods Expands into B2C Market; Launches Brands ‘Tauffa’, ‘Nut n Berry’
Univision Foods, a fast-growing name in the FMCG sector focusing on dry fruits segment, is making a significant expansion from B2B to the B2C market...
World Health Day 2025: How Food Trends from 2024 Shaped a Healthier India
As we mark World Health Day, it’s the perfect time to reflect on how consumer awareness around food, health, and hygiene has evolved over the...
Britannia Announces WiseBite Initiative to Help Consumers with Mindful Snacking Decisions
On World Health Day, Britannia announces the launch of WiseBite, an initiative focused on empowering consumers toward wiser, more balanced snacking habits. Snacking is a part...