Why Packaging Decisions Are Moving Up the Boardroom Agenda
By Shailesh Sheth, Chairman & Managing Director, Kris Flexipacks For a long time, packaging decisions were largely viewed through an operational lens. The conversation typically...
Tag : KrisFlexipacks
Why FMCG Brands Are Quietly Moving Towards 360 Degree Shrink Sleeve Packaging
By Shailesh Sheth – Chairman & Managing Director, Kris Flexipacks When brands first encounter shrink sleeve labelling, the initial appeal is usually visual. A full-body...